International Top Up Reaches New Heights at Emida
FOOTHILL RANCH, California, August 15, 2012 (Business Wire) – Emida, a leader in the global prepayment and value transfer market, shows month over month growth in International top up.
Since releasing International top up in early 2010, Emida has seen tremendous growth. An extensive offering of geographies coupled with an effortless transaction process at the merchant level, has resulted in both high customer demand and a smooth selling experience for the distribution channel.
“It was important to us that we develop the International top up product to be as intuitive as possible,” says Ron Kraft, VP/GM North America. “So in order to apply airtime funds to an overseas phone, a U.S. retail clerk needs only to gather the number and the amount from the consumer. The Emida system will find the appropriate International carrier and complete the transaction. This design alleviates any confusion over which carrier the phone is utilizing.”
With the addition of more than 20 new operators already in 2012 and the ease of use pertaining to the processing of transactions, International top up will undoubtably continue as one of the fastest growing products within the Emida suite of global prepaid solutions.
About Emida
Emida is a leader in the global prepayment and value transfer market, operating in 37 countries throughout North, Central and South America, the extended Caribbean, Africa, Oceania, the Middle East and Europe. We support a network of more than 54,000 retail points with an annual dollar payment volume in excess of $1.5B, processing more than 240 million annual payment transactions.
Our network technology enables the domestic and international distribution and value transfer of many types of prepaid products and payment services. Our strategy is to build profitable, robust distribution networks for many prepaid products in targeted operating geographies, and to introduce unique cross border value products between regions. Our payment processing platform provides robust revenue solutions for distributors, ISOs, retailers, carriers and service providers alike.
Media contact: Lisbeth Cabrera, Emida; +1 949-860-3559; lcabrera@emida.net