Emida Partners with LicenseSync to Provide Mobile Security Products

FOOTHILL RANCH, California, July 26, 2012 (Business Wire) – Emida, a leader in the global prepayment and value transfer market, has partnered with LicenseSync to provide the BullGuard suite of Mobile Security products.

LicenseSync offers mobile parental control, anti-theft tools, cloud back-up, and anti-virus smartphone applications through their BullGuard security programs. The product is compatible with Android, Blackberry, Windows Phone and Symbian operating systems.

“Security is important at Emida and facilitating a security product to consumers for mobile phones was a natural fit,” said Ron Kraft, VP/GM North America. “With no monthly fee and no contract, we expect it will make sense to our prepaid customers.”

Reuven Hayun, founder of LicenseSync, said “The booming popularity of the smartphone, with its growing role as the main form of communication and tasking, presents new challenges to smartphone users and parents who are oblivious to their children’s mobile phone activities. Working with our BullGuard partners, a decision was made to tap the prepaid market, a segment that is traditionally underserved and a new venue to apps sales. Emida’s distribution is a key in our efforts to service the prepaid market and beyond by providing a well-priced, award winning product to this cost-conscious demographic.”

About Emida

Emida is a leader in the global prepayment and value transfer market, operating in 37 countries throughout North, Central and South America, the extended Caribbean, Africa, Oceania, the Middle East and Europe. We support a network of more than 54,000 retail points with an annual dollar payment volume in excess of $1.5B, processing more than 240 million annual payment transactions.

Our network technology enables the domestic and international distribution and value transfer of many types of prepaid products and payment services. Our strategy is to build profitable, robust distribution networks for many prepaid products in targeted operating geographies, and to introduce unique cross border value products between regions. Our payment processing platform provides robust revenue solutions for distributors, ISOs, retailers, carriers and service providers alike.

For more information, please email us: info@emida.net

About LicenseSync

LicenseSync offers more than 15 years of experience in big-box consumer electronics and computer retail, Telecom, ISP, digital media distribution, and marketing from business development professionals. The company partners with major software publishers and service providers to provide strategic distribution, integration, and licensing program management.

For more information, please email: info@licensesync.com

Media contact: Lisbeth Cabrera, Emida; +1 949-860-3559; lcabrera@emida.net

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